Adam Scott’s Masters victory should boost an already positive year for the Australian golf industry with the number of golf rounds played continuing to increase according to new data released by the Australian Golf Industry Council.
For the nine months to date in the current financial year, the number of rounds played is up 6.4% on 2011/12 figures to nearly 9.8 million with growth consistent across both genders.
With national rainfall levels in March 2013 only 1% different to the long term average, March results were notably different to results of March 2012, the fourth wettest on record.
All states except South Australia recorded increases for the month. The 2012/13 March growth in New South Wales was 29.2% up on 2011/12 figures which reflects the rainfall totals of March 2012 which were the 2nd wettest on record in the state.
Total national competition rounds for March 2013 were up 15.8% on March 2012 figures. Growth was slightly stronger in metropolitan areas at 7.2% while regional areas recorded 5.8% growth.
Golf Australia CEO and AGIC Chairman Stephen Pitt said the consistent growth would be boosted by Scott’s victory.
“Anecdotally we’ve already had reports of increased foot traffic through golf clubs around the country in the days following his win. It’s the ideal time to harness that enthusiasm for golf and welcome people, new and old, through the doors of golf facilities across the country.”
The Australian Golf Industry Council (AGIC) was established in late 2006 to provide a forum to help unite the industry on agreed industry wide initiatives.
Membership includes: Australian Golf Course Superintendents Association, Australian Ladies Professional Golf, Australian Sporting Goods Association, Golf Australia, Golf Management Australia, PGA of Australia and the Society of Australian Golf Course Architects.
Visit the AGIC’s website at www.agic.org.au